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Ad Operations Manager - 3017


Ad Operations Manager

  • Primary Location:
    Clonskeagh Office, Cluj - Napoca, Hammersmith Office, Leeds, Malta
  • Contract Type:
  • Employment Basis:

Flexible Working

(when applicable)

Shares Plan

Careers Progression

Global Mobility

Ongoing Learning

Pension Scheme

Health Insurance

Pizza and Drinks Fridays

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Ad Operations Manager

Role Overview/Purpose:

As the Ad Operations Manager you will be responsible for leading a team of ad operations experts. The role offers the opportunity for an ambitious person to work closely with a best in class marketing team.  You will actively assist the team in improving our application of existing marketing tooling while continuously reviewing and implementing new marketing technologies.



  • Managing a team of Ad Operations specialists to provide best in class support of the wider Digital team fielding questions regarding creative restrictions, ad trafficking technologies, creative implementation and maintenance.
  • Create, define, and enforce Ad Operations policies, effectively communicating restrictions and limitations across multiple teams.
  • Manage and lead projects independently and within deadlines
  • Provide in-depth support and training for team members across the full suite of platforms & processes adopted by the marketing teams.
  • Think critically about processes and provide feedback on improvements to our ad system
  • Work with external partners such as ad server account managers and vendors to overcome roadblocks, identify / act on new opportunities and more efficiently utilise their solutions.
  • Actively contributes to the Marketing Technology roadmap to drive forward efficiency initiatives and new product testing across the department; and PaddyPower Betfair.
  • Work with stakeholders to educate & proactively suggest implementation of MarTech solutions


Core Competencies

  • Excellent interpersonal and communication skills.
  • Comfortable working in a fast-paced working environment.
  • Exceptional organisational skills.
  • Experience with data and analysis

Desirable Qualifications, Experience & Interest

  • Recognised as an expert in the field of Ad Operations / Digital solutions
  • Flexible: Adaptable to a changing environment and tactics
  • Proactive: A go-getter than can work independently with a passion for hard-work and results.
  • Stakeholder Management: Ability to liaise with multiple high-performing teams and ensure they are aware of all activities.
  • Commercially Aware: Understand the impact of the promotions and the potential risks/costs involved
  • Attention to Detail
  • Data Savvy


By submitting your application online, you agree that your details will be used to progress your application. If your application is successful, your details will be used to administer your HR record. If your application is unsuccessful, we will retain your details for a period no longer than two years, in order to consider you for prospective Paddy Power Betfair roles.


Our values are important to us. In fact they shape and guide everything we do – from improving our performance and working as a team, to hiring the right people and developing our talent.


There are five key values that we live by:


Relentless Will To Win: We strive to stay ahead of the game and achieve more for our customers and each other.

Collaboration: We win by having the best people, working well together and building strong relationships.

Integrity: We take pride in doing what's right. No exceptions.

Agility: We adapt at pace and with purpose, and thrive amid change.

Low Ego: We take our work seriously but not ourselves, and never believe our own

Close map
Unit 1-4, Paddy Power, Power Tower, Belfield Office Park, Beech Hill Road, Dublin, Dublin 4, Ireland, DUBLIN 4

This is who we are

Paddy Power Betfair is an international sports betting and gaming operator, with a market-leading presence in the UK and Ireland, as well as a range of operations across Europe including Romania, Portugal and Malta.

We are online-led, mobile-led and sports-led: and our proprietary technology, unique products and innovative marketing all combine to offer a superb experience to our five million customers worldwide.

Our spirit, talent and ambition has taken us into the FTSE 100 index of the London Stock Exchange and we now employ over 7,000 people in sixteen locations across the globe; from Dublin to Los Angeles, and London to Melbourne. Our culture rewards innovation, teamwork and we like to stay fast-moving in a dynamic industry.

On a larger scale

We are part of Flutter Entertainment, a global sports betting, gaming and entertainment provider for over thirteen million customers worldwide.

Established in 2019, Flutter merged with The Stars Group in 2020. As the parent company Flutter Entertainment now has a host of brands that sit under it including Paddy Power and Betfair (PPB), Sky Betting and Gaming, PokerStars, Full Tilt Timeform, oddchecker, Sporting Life, SportsBet, Bet Easy in Australia, FOX Bet, TVG and FanDuel in the US.

Across the globe, Flutter employs over 14,000 people across more than 40 offices and over 600 retail sites. We pride ourselves on being a responsible operator, committed to making a positive contribution to the communities we operate within.

This is your Challenge

  • Delivering product at scale for over 5 million customers, 99,9% of transactions in less than a second
  • Our systems process more than 7 million transactions every day (more than all the European stock exchanges combined)
  • Deliver high transitional products, serving more than 2.5Bn calls a day
  • Diverse and up to date technical landscape to explore, leverage and innovate
  • The products you’ll develop will comply with ambitious uptime targets: less than 50 minutes downtime expected per year
  • Continuous Integration, Deployment and Testing